Cotton industry is at a critical juncture as the rising demand for synthetic fibers poses a threat to traditional cotton production. To safeguard the future of cotton growers and the industry, it is imperative to focus on value addition. This approach will not only boost returns for farmers but also align with the increasing consumer emphasis on sustainability and environmental responsibility.
During the biannual cotton conference in Coimbatore, SIMA Chairman S.K. Sundararaman highlighted the need for India to double its cotton production to 600 lakh bales annually to meet the government’s target of a US $350 billion textile industry by 2030. Advancing up the value chain is crucial to keeping cotton relevant in an evolving market.
Collaboration among trade associations, businesses, and the government will be essential to ensure a sustainable future for cotton, secure better returns for growers, and meet the shifting demands of consumers.
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