Global chemical giant BASF has successfully transitioned to bio-based Ethyl Acrylate (EA) for its Rheovis range of rheology modifiers produced at its Ludwigshafen and Bradford sites. The switch marks a significant step toward sustainable chemistry, offering up to 35% biogenic content and achieving a 30% reduction in product carbon footprint (PCF) compared to fossil-based counterparts.
Despite the shift to renewable raw materials, the chemical composition and technical performance remain unchanged, ensuring seamless integration for customers aiming to meet sustainability targets without reformulating their products.
The Rheovis HS 1101 and HS 1153, newly launched HASE (Hydrophobically Modified Alkali Swellable Emulsions) modifiers, are biocide-free and have been specifically developed with enhanced bio-based content to meet increasing environmental demands. These products align with ASTM D6866-18 standards and offer measurable 14C-traceable biogenic content, confirming their renewable origin.
Sylvain Pascal Huguenard, Vice President of Global Business Management, Additives at BASF, emphasized: “This switch demonstrates BASF Additives’ dedication to supporting the industry’s green transition while maintaining supply security and operational efficiency.” Joachim Burger, Head of Sales, additives EMEA, added “We are proud to offer upgraded bio-based Rheovis solutions that help formulators deliver more sustainable products. This is a joint journey toward a lower-impact future.”
BASF also promotes its Biomass Balance (BMB) approach, allowing customers to further reduce their product’s carbon footprint by allocating renewable feed stocks at the beginning of the production chain.
With an expanding portfolio of bio-based raw materials, BASF is enabling formulators in the textile and coatings industries to increase the renewable content in their formulations — a growing priority for manufacturers and brands worldwide, including in Bangladesh’s evolving textile sector.
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