Bangladesh, as a developing country, has a significant contribution from the garment industry in its economic growth. Women play a crucial role in this sector, not only as workers but also as professionals.
Today, we will discuss the clothing needs of working women—ensuring that their outfits allow them to work comfortably and confidently.
In 2022, a research initiative under the China Scholarship Council explored the fashion preferences of working women. Led by Chinese Professor Liu Xia, the Fashion Lab at Zhejiang Sci-Tech University conducted this study to understand the specific clothing requirements of professional women. As part of this research, 300 working women from different sectors were surveyed to analyze their daily clothing choices. This seminar will present key insights from that research.
Research Focus & Participants:
The study involved the participation of emerging fashion designers, including Swarnali, Hardoana, Sanbo, Suraiya, and Sanjida, all students of the Shanto-Mariam University of Creative Technology (SMUCT), Fashion Design & Product Development Department.
The research examined:
- The clothing preferences of working women
- Fabric selection, color trends, and print designs
- Comfort, convenience, and sustainability in fashion
Seminar Structure:
This research-based panel discussion will feature fashion designers, textile experts, industry specialists, and professionals from diverse fields. The focus will be on practical applications of research findings, paving the way for real-world fashion solutions.
Distinguished Guests:
Prominent figures from various sectors will participate, including:
- Eleni, Women Entrepreneurs and NGO Representatives
- Farhana Khandakar, Education Development Forum
- Sayma Hardersa, Head of Design, Standard Group
- Shanila Parveen Aru, Assistant Professor, SMUCT
- Farzana Nira, Digital Head, AATTI, SMUCT
- Other attendees include women entrepreneurs, doctors, journalists, bankers, and fashion product developers
Keynote Address:
The event will be introduced by Research Scholar Jowi Niya from the China Scholarship Council, highlighting how fashion reflects society, culture, religion, and modernity. The study aims to redefine women’s workwear by considering social, cultural, and religious perspectives while prioritizing comfort and confidence. This seminar serves as a platform for direct engagement with working women, fostering a meaningful conversation about their fashion needs and aspirations.
Event Details:
- Organized by: Shanto-Mariam University of Creative Technology
- In association with: Idea Yourself Research Center
- Sponsored by: Sense Interior & Interior Design Faculty
Date: 20th February 2025
Time: 3:00 PM – 5:00 PM
Venue: Impact Hub, Level 9, Graphic Mall Building, Mirpur-1, Dhaka
Contact: +88 01966263827
Comment here