Invest in transitioning RMG industry to keep up with EU Green Deal: Experts

BTJ Desk Report
Invest in transitioning RMG industry to keep up with EU Green Deal: Experts

Experts suggested apparel manufacturers invest in industrial transition which includes innovation, digitization, training the workforce and introduction of efficient energy to be able to trade with the European Union (EU) as they make the Green Deal.

They also suggested creating a smart, realistic, enforceable, SME-friendly and a coherent regulatory framework.

To address the impact of the EU Green Deal, manufacturers should create a demand for sustainable products, understand consumer behaviour and enhance communication.

They were speaking at the panel discussion at the 37th IAF Fashion Convention 2022 in the capital on Monday.

In his keynote titled “The Impact of Europe’s Green Deal”, Drik Vantyghem, director general of the European Apparel and Textile Confederation (Euratex), also said that the three drivers for this EU strategy include a focus on sustainability, industrial resilience and a new global perspective.

In his speech, Cem Alton, president of the International Apparel Federation (IAF) said that the world has seen an admirable and self-driven growth of the industry in Bangladesh.

“It is a good moment to highlight the story of Bangladesh, so close to the 50th birthday and in the year that the IAF itself turns 50 years old as well,” he added.

Citing climate is a global problem, he said, adding that the COP27 meetings are being held in Egypt and as one of the largest industries in the world, the apparel industry has a major climate footprint and a responsibility to reduce it.


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